The 2026 Global Football Tournament is coming to North Texas and The Pitch Unbound is how DFW shows up for it.

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The Pitch Unbound is a mobile pop-up activation series traveling across the Dallas-Fort Worth Metroplex on select game days, bringing the energy, culture, and community of the world's biggest sporting moment directly to the people. Not tied to one venue, one neighborhood, or one zip code. The Pitch Unbound moves with the moment, meeting communities where they are and delivering a world-class experience worth showing up for.

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At every stop, guests experience a curated content hub, The Pitch Playbook engagement system, interactive activations, and the kind of energy that only happens when the world's game comes to your backyard. Each pop-up is a destination. Each game day is a moment. Each community we visit becomes part of the story.

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The Pitch Unbound launches June 14 with an invitation-only reception and from there the energy rolls across the metroplex five game day activations, multiple cities, one movement.

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No walls. No limits. It's Global.